In our monthly interview format, our co-founder and managing director David Lange talks about, among other things, the new adlicious, an exciting campaign in China for mytheresa.com and the current situation of retail from a marketing perspective. What news is there with adlicious? As always, a lot has happened recently.
Sustainability and consumption are by no means mutually exclusive. With this claim, Winade Getränke GmbH is launching the alcohol-free organic wine brands Winade and Senza.
Slightly delayed due to the Easter holidays, our CEO & Co-Founder Viktor Eichmann takes a look at the marketing world in his usual concise way.
This month, Daniel Skoda, Managing Partner at adlicious, is looking outside the box and talking about an adlicious campaign for globetrotters and a form council in which he still sees a lot of untapped potential.
by Daniel Skoda, Managing Partner at Adlicious Brick-and-mortar retail is facing major challenges. For example, many industries that rely heavily on local shopping experiences are not only struggling with the current situation, but also by online retail, which is constantly expanding its market shares...
“What moves us” — our new series, in which we talk briefly and concisely about ourselves, broaden our horizons and analyse the trends & challenges of the near future.