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Here you can find everything that motivates us as an agency: latest news, creative impulses, media insights and technological innovations. Stay tuned and discover what is changing the digital marketing world!

Migrol Case Study: Acquiring new customers and sustainably increasing sales through efficient retargeting

Camino Case Study: Drive-to-Cinema — How data-driven Dynamic Ads increase cinema visits

Marketing in times of crisis — how brands create trust through digital presence

Use micro-moments with the right touchpoint strategy

INEVO Case Study: Increasing Awareness & Conversions through Precise B2B Targeting

ENTEGA Case Study: Increasing awareness and uplifting the number of applicants

1,000 and 1 ad: How hyperpersonalization creates relevance

Green media: A sustainable approach to media planning

Between platforms and personas: Why media mix means target group match today

AI at adlicious: From disruption to normality

The essentials of digital advertising

The new oil: attention

360° advertising: Why media, creative and tech are intertwined

Game on for brands: in-game advertising

UGC — Unfiltered. Undisguised. Underrated? Why user-generated content works

Accessible advertising at adlicious: Potentials and prospects

Influencer marketing — Why small voices have a big impact

Case Study VGF: 60% uplift of applications through full funnel strategy

Tipico case study: More shop visits through drive-to-store ads

Pixum Case Study: Linear TV & Digital Advertising in a mix of channels

Dr. Kade Case Study: Performance uplift in the awareness campaign for intimate health

Big screens, big wins: YouTube on CTV

Consorsbank Case Study: Using 3D-FOOH and Meta to App Awareness

Tipico Case Study: Increasing shop visits with display drive-to-store ads

GLS Case Study: Dynamic advertising of multiple locations with data-driven ads

WillBE Case Study: Benefit Product and App Communication

Case Study Dr. Kade Sanostol: maximum visibility and commitment through a targeted full-funnel strategy

Merz case study: efficient branding success through multi-channel campaign approach from a single source

Wecoya Case Study: Market Entry in B2E

A playful way to success: Gamification meets Interactive Ads

adlicious welcomes Fields Group as partner for ambitious growth plans

Christmas shopping trends 2024 — the Black Friday countdown is on

Brandt Case Study: TikTok Content Creation ‍

WillBe app case study: brand building and digital customer acquisition through a 360° campaign

The best of both worlds: Motion Design verbindet Grafikdesign und Animation

Back to the roots: TV as an advertising channel

What targeting in Dynamic DOOH can and cannot do

Agile video production from adlicious

3D ads: adlicious brings advertising into the third dimension

Brooks Running case study: Increasing footfall traffic through display drive-to-store ads in the DACH region

adlicious wins digital media budget for LOTTO Berlin POS campaigns

The ABCD's of the end of third-party cookies

Adlicious is Google Premier Partner 2024

Miamor Case Study: Successful increase in brand awareness through efficient digital branding flights

The Cookie Apocalypse: Reshaping Privacy, Advertising and the Digital Landscape

adlicious expands into the British market

Online marketing trends 2024

adlicious gains digital media budget from Finns for RINTI and Miamor

Hartje Case Study: Successful full-funnel activation for a heterogeneous target group

MÖBEL MARTIN Case Study: Effective advertising campaigns through the integration of video ads on Youtube

Unlocking the full potential of digital creativity in advertising: Insights from DMEXCO 2023

Next level DOOH

Advertising brochures in digital transformation — sustainable, scalable, without wastage

adlicious defends GAZI's digital media budget

What are the most important marketing trends in 2023?

Dynamic Ads — Successful personalized ads for Consorsbank

CUNARD LINE & adlicious — Branding campaign Q4 2021

adlicious wins digital media budget from TEAG

GAZI (Garmo AG) awards digital media budget to adlicious

Will topics be the start of the end of third-party cookie tracking?

'22 Digital Marketing Trends

How to find the right influencers for your campaign

3 digital alternatives to brochures, flyers, flyers, etc.

Social shopping: Are Instagram and Co. changing shopping?

Twitch vs. YouTube: Battle of the Giants

Influencer marketing: The underrated platforms

The possibilities of paid social

Adlicious strengthens with Marlene Petz

Digital Out Of Home — 8 tips for successful campaigns

“What moves us” — Retail Marketing Edition

Brick-and-mortar retail under pressure: 6 theses on the future of local shopping experiences

Sustainable enjoyment: Winade launches its new non-alcoholic organic wines with adlicious as lead media agency

Christian Cramer reinforces Adlicious

How bad creatives ruin even the best media strategy

Brand marketing: What digital options are there?

Connected TV: From consumer to media trend

Branding. But why actually?

Q&A - Google's announcement and the consequences

“What moves us” - February issue

Location Insider: Guest article on the possibilities of drive-to-store ads

Case Study: Targeted Advertising for Stationary Retailers — The Effectiveness of Drive-To-Store Ads

Team presentation: Ainhoa Torrens Fernandez - Online Marketing Trainee

Team presentation: Lisa Störtenbecker - Online Marketing Trainee

“What moves us” - January issue

Team presentation: Marie-Kristin Peters - Teamlead Account Management

adlicious & RIOPAN: Together against heartburn

Personalized customer experience with dynamic ads

Case study: The impact of drive-to-store ads

Retail Business Week 2020 - With dynamism to advertising success

Q&A - Data Protection and Consent Management

TCF 2.0 — deadline August 15, 2020

Dynamic Branding: The Future of Digital Brand Marketing

adlicious wins programmatic media budget from Gabor

adlicious at Retail Business Week 2020

Dynamic Ads: The Netflixization of Online Marketing

Strengthen stationary retail digitally

Brand preference through programmatic branding - The Online Career Day podcast with David Lange

E-Commerce Week 2020

The Future of Marketing with David Lange

Amazon als Advertising-Alternative aufbauen & erfolgreich verkaufen

Drive-to-store ads and dynamic prospecting — an opportunity for retailers